- A New Process, Not Another Training
Remodeling Sales Training Built Around A Process That Closes At The Kitchen Table.
Built for remodelers and in-home sales teams
Powered By The 5/4/3 Factor
12
90
2 hrs
- The Shift
Sales Training Vs. A Process You Own
This is not a stronger version of the training you already sat through. It is a different vehicle, and it is why the results hold past week three.
In-Home Sales Training
- ✕Two Days, Then Old Habits Return
- ✕One Rep Closes 40%, Another 18%
- ✕Generic Scripts, Not Your Trade
- ✕You Leave A Quote And Wait
- ✕Discounting Is The Only Lever
The 5/4/3 Factor Process
- →Ninety Days Until It’s Instinct
- →Same Twelve Steps, Every Rep
- →Your Script, Your Trade, Your Ticket
- →The Decision Happens At The Table
- →Value First, So Price Holds
- Why It's A Process, Not A Seminar
01 · Understand The Mission
Five Steps Before The Tape Measure
5 Discovery Steps
02 · Present The Solution
Four Steps That Make The Job The Answer
Three Steps That End In A Decision
12
Steps, same order, every appointment
90
2 hrs
- Built For Owners Like You
One Process. Four People Paid On Close Rate.
In-Home Sales Reps
Remodeling, kitchen and bath, roofing, windows, decks, flooring, HVAC, solar. You are done losing jobs you should have closed to the cheapest bid in the stack.
Remodeling Owners
You are still the best closer in your own company, and you cannot be in every living room. This is how the process leaves your head.
Sales Managers
You are coaching outcomes because there is no process to coach. Twelve named steps give you something to observe, score and correct.
Anyone Buying Leads
At $200 a lead, an 18% close rate is the most expensive line in your business. The fix is what happens after the appointment is set.
- What's Included
Everything You Get The Day You Enroll.
Total perceived value $40,000+. You are not paying that.
Half-Day Sales Freedom Experience
Identity, money stories, and the flinch before you say the number. Your new operating system.
Value $4,000
5/4/3 Factor Bootcamp
A full-day immersive covering all twelve steps, drilled until they are instinct.
Done-With-You Script Customization
A 30–45 minute call where an FPG certified coach rewrites your script for your trade.
Course And Video Lessons
15+ tactical videos, lesson guides, worksheets, and the belief work underneath them.
Value $20,000
Live Weekly Dojo Coaching
Bring a live job every week. Run the objection again. Say it differently. Go close it.
Warrior Academy App
Web and mobile, so reps can train in the truck between appointments.
- Who's Behind It
The Process The U.S. Army Trusts To Train Recruiters.
Jason Forrest
Jason built the 5/4/3 Factor and Warrior Selling from inside the industry, starting on a sales floor rather than in a training room. His work centres on the belief change that has to happen before any technique holds.
He works with remodelers, builders and sales organizations across North America, and his programs are used by the United States Army and Marines to train recruiters.
Ranked #1 Sales Trainer In The World · Global Gurus 2025
Forrest Performance Group
FPG has trained in-home and B2C sales teams since 2008, across remodeling, roofing, windows and home services. Warrior Selling® is ranked the #1 sales training program in the world.
Coaching is delivered by FPG certified coaches, not contractors — the same people who will rewrite your script and sit in your weekly Dojo.
Fort Worth, Texas · Training Since 2008
- Common Questions
What Remodelers Ask Before They Enroll.
Straight answers on price, time, fit and what happens the moment you pay.
No. The in-home program is company-wide training we deliver to your whole team on site. This is the 5/4/3 Factor Course at $3,000 a seat — the sales process itself, plus the mindset work and weekly coaching around it.
Training alone has never changed behavior. What changes behavior is a process you practise every week with a coach watching you run it. That is what the ninety days are for.
The script customization call adapts all twelve steps to your trade, your ticket and your words. A $9,000 bath sells differently than a $60,000 addition, and your script reflects that. It is not a template.
About two hours a week after the half-day kickoff and the bootcamp. Lessons are short and the app works on your phone, so most reps train in the truck rather than blocking a morning.
Teams of five or more get team pricing. Use the form below and we will put it together, including a bootcamp date that works around your install schedule.
You get full access immediately — the course, the app, the community, and the date of your next Dojo session. Your script customization call gets booked in the first week.
- Next Step
Start Your 5/4/3 Factor Training Today.
Get full access as soon as your $3,000 enrollment payment is processed.
- Full access the moment payment clears
- Script customization call booked in week one
- Teams of five or more get team pricing
FPG.com · TheJasonForrest.com
Pay In Full
$3,000
One payment. Full access begins as soon as payment is processed.