How to Sell Like Don Draper and Command Higher Prices

Wednesday, Mar 5th, 2025

It’s happening 12 PM CT / 1 PM ET

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Discover the Simple 3-Step Framework to Captivate Clients with Emotion, Identity & Story—Just Like Don Draper

Remember that iconic scene in Mad Men when Don Draper pitched the Kodak Carousel? He didn’t sell a slide projector—he sold a time machine to people’s most precious memories. In that moment, he demonstrated an enduring truth:

People don’t buy products. They buy emotions, identity, and stories.

If you’re tired of blending in, dropping your prices, and watching your prospects slip away to ‘cheaper’ competitors, it’s time to tap into the Don Draper approach to sales.

In this webinar, I’ll show you why emotional storytelling is the secret to commanding premium prices—and how to start using it immediately to transform your pitch, your brand, and your bottom line.

What You’ll Discover in This Exclusive Training

The Don Draper “Emotional Hook” – How to unlock your customers’ deepest desires so you never have to justify your price again.
The Identity Factor – Tap into the aspirational identity of your audience to set yourself apart from every competitor.
Storytelling That Sells – A proven 3-step framework for telling stories that magnetize high-value clients—without feeling manipulative or “salesy.”
The Brain Science of Connection – Harvard-backed research showing that emotionally connected customers are 52% more valuable than merely “satisfied” ones.
The Instant Differentiator – How to eliminate the dreaded “We found it cheaper elsewhere” conversation by positioning yourself as irreplaceable.

If you’ve ever felt stuck on how to stand out, or worried you’re losing deals on price, you can’t afford to miss this. In just 30 minutes, I’ll hand you the exact blueprint to become the ‘Don Draper’ in your market.

Spots are extremely limited, so secure your seat now!”

Get the ‘Don Draper Pitch Playbook’ for FREE

Just for showing up, you’ll also get my exclusive ‘Don Draper Pitch Playbook’ with:

The 3-step E.I.S. (Emotions, Identity, Story) process
Quick exercises to map out your customers’ biggest emotional triggers
Don Draper’s 5-minute storytelling structure you can apply today

This bonus alone can change the way you sell forever. Sign up now.

Meet Jason Forrest, the Sales Leader You Need Now

Jason Forrest is the CEO and the creator behind the training content and recruiting methodology of FPG.

His Warrior Selling and Leadership Sales Coaching programs are ranked in the top 2 of the World’s Top Sales Development Programs, by Global Gurus. His provocative style of speaking his truth, ranks him as number 6 on the Global Sales Guru list.

Jason is a Master Practitioner in Neuro-Linguistic Programming, the science of influence and behavioral change. He is also a Practitioner in Accelerated Evolution, the psychology of removing fear in high performers.

Jason is on a mission is to teach the mindset, process, and language of a Sales Warrior.

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